As a growing designer, self taught, I am constantly looking for new fonts that will set my designs apart from the norm. Each client has a specific look in mind they want to achieve, and it is our job as designers to interpret that and make it happen. Fonts are an excellent way to express individuality and define a product or service brand.
I have noticed in my latest efforts, I tend to mix two to three different fonts to achieve a "designer" look that makes the brand noticeable, readable and effective. You only get one chance at a first impression, constantly changing your look or branding can confuse and mystify your clientele. People want to see something aesthetically pleasing, simple and to the point that defines your brand and makes it memorable. Here are a few fonts I have found that are pleasing and communicate the feel of the product without being too fancy. Enjoy!
Body Brew by Mo. This font was introduced to me by the lovely Kristie Sheets Photography, who after taking several mood photos of the boss lady with her horse and her product for her new business card, came up with a fabulous statement font. It is called "Bleeding Cowboy" and is available at dafont.com as a free download. I enjoyed mixing this font with a standard, "Georgia" on Monica's business cards to balance out the fancy scroll and stylized letters. Picking a standard font may seem " {yawn} boring to most, but it will come in handy when ordering rack cards, business cards, portfolio folders and stickers through companies that only offer the standards. This way you can avoid the upload fee and utilize the design applications at that given time.
Here is the link to her facebook page, she makes an all natural body scrub that will blow your mind! https://www.facebook.com/pages/Body-Brew/133804936631125
I have noticed in my latest efforts, I tend to mix two to three different fonts to achieve a "designer" look that makes the brand noticeable, readable and effective. You only get one chance at a first impression, constantly changing your look or branding can confuse and mystify your clientele. People want to see something aesthetically pleasing, simple and to the point that defines your brand and makes it memorable. Here are a few fonts I have found that are pleasing and communicate the feel of the product without being too fancy. Enjoy!
Body Brew by Mo. This font was introduced to me by the lovely Kristie Sheets Photography, who after taking several mood photos of the boss lady with her horse and her product for her new business card, came up with a fabulous statement font. It is called "Bleeding Cowboy" and is available at dafont.com as a free download. I enjoyed mixing this font with a standard, "Georgia" on Monica's business cards to balance out the fancy scroll and stylized letters. Picking a standard font may seem " {yawn} boring to most, but it will come in handy when ordering rack cards, business cards, portfolio folders and stickers through companies that only offer the standards. This way you can avoid the upload fee and utilize the design applications at that given time.
Hello, I love reading through your blog, I wanted to leave a little comment to support you and wish you a good continuation. Wish you best of luck for all your best efforts.
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